Lead Growth Plan
Google Ads Management That Turns Brooklyn Searches Into Booked Jobs
Capture homeowners the moment they search for the work you do.
The problem
Most contractors either avoid Google Ads because it feels expensive, or they run it themselves and watch the budget disappear on the wrong clicks — tire-kickers, out-of-area searches, and keywords their crew doesn't actually service. The problem is almost never Google. It's the setup.
What you'll actually get
- More qualified phone calls from homeowners ready to buy
- More estimate and quote-request form submissions
- Lower cost per qualified lead, tracked call-by-call
- Ad spend focused on the Brooklyn zip codes you actually serve
- Clear monthly reporting on what each dollar produced
What's included
- Campaign strategy tied to your most profitable services
- Keyword research for Brooklyn search behavior
- Aggressive negative keyword management (no more 'DIY' or 'jobs hiring' clicks)
- Geographic targeting down to the neighborhood
- Ad copy written for contractors, not e-commerce
- Conversion-focused landing pages
- Call tracking with recorded calls
- Form-submission and click-to-call tracking
- Monthly optimization and bid management
- Retargeting setup for site visitors who didn't call
- Lead-quality review with your intake team
- Monthly lead and spend report
The Brooklyn angle
Brooklyn is not one market — it's dozens. A roofing search in Bay Ridge behaves nothing like the same search in Williamsburg. We build campaigns around the neighborhoods you actually work in, so your ad spend follows your trucks.
How we work
- 1Discovery call and account audit
- 2Campaign build with Brooklyn-specific keywords and geo-targeting
- 3Conversion tracking and call recording setup
- 4Launch and daily monitoring during the learning phase
- 5Monthly optimization, reporting and strategy review
FAQs
Your Next Brooklyn Customer Is Already Searching
Let us show you where your business is visible, where competitors are winning, and what you can do to generate more calls, estimates and local customers.
No obligation. No confusing marketing report. Just clear opportunities for growing your local business.